May 14, 2008

Boosting Traffic With The Publicity Wheel

There are many ways to increase the traffic of your website, some through untargetted popups, others through banner/link exchanges.  The Publicity Wheel takes its approach from a different angle by promoting a single website (per category) at a time through its entire user community.  In effect, the featured website has its banners or links displayed on all participating members' sites for several days.  As you could imagine, the resultant boost in traffic could be quite considerable.

It works through a kind of ticketing system known as "publicity points", and provides some code to add to your site promoting the featured site within your category.  Publicity points will be added to your account each time one of your visitors clicks on a banner on your site, forwarding them to the featured site.  Each point earned is effectively one ticket (or entry) into the draw to be used at the next "spin" to select a new winner.  Unlike a real lottery, however, you don't lose your points if you don't win, so you have a better chance over time of winning as you accumulate more points.  Winner points are reset to zero to avoid the same sites winning each week. 

There are many reasons why you may be interested in signing up to the Publicity Wheel, but it's certainly not for everyone.  If you're looking for the chance at a quick boost in traffic without concerning yourself with banner/link impressions and ratios, the Publicity Wheel may be a great option.


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